Tailored AI marketing training for founders and their teams
I deliver bespoke training to help you benefit from AI adoption without compromising your reputation or values.
Drawing on six years of AI experience, I’ll help you and your teams adopt AI with confidence.
I’m here to help you boost creativity, streamline processes, choose the right AI tools – and stay one step ahead.
Starting out? Ready to go deeper? Need a roadmap for implementing your AI skills responsibly? I’ve got you covered.
We’ll talk through your requirements and I’ll craft a course to meet your exact requirements.
Challenges I can help with
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AI for Marketing
* AI for research and insights
* Creating targeted + interactive marketing personas with AI tools
* Identifying and generating leads
* AI for copywriting
* AI for image, video + music generation
* AI to improve efficiency
* Creating custom GPTs for improved workflows
* Building simple AI agents
* AI ethics and responsible adoption
* Creating an AI policy for your business
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AI for content creation
* Understanding the AI landscape
* Researching and gathering insights with AI tools
* Streamlining content workflows
* Key AI tools for content creators
* Prompting techniques + methods
* Research, writing and editing with AI
* AI for image generation
*AI for video generation + editing
* Roadmaps and strategies for responsible implementation.
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AI for copywriting
* Understanding AI’s impact on copywriting
* Key AI tools for copy/content writing
* Prompting methodologies
* Researching topics and audiences with AI
* Structuring, writing + editing
* Shaping and preserving tone of voice
* Creating custom GPTs to speed up processes
* Creating roadmaps and an AI policy for your business
Joanna Randall, Founding Director
“Kerry delivered an insightful and thought-provoking training session on the use of AI in communications for our team. Her session was well informed and completely bespoke to our needs as a creative agency business. With a blend of up-to-the-minute information, practical applications – and a clear action list.
The training has really helped shift our use of AI in a way which adds more value to our client work and helps us use AI to enhance not replace our creative process and content generation. I particularly appreciated Kerry’s take on AI from an ethical standpoint and this supports our values as an agency.”
Training options
One-hour intro
Looking for an AI guest speaker, AI introduction, or an inspiring Lunch & Learn? Great. I run sessions on AI copywriting, AI content creation, and time-saving AI tools for businesses.
Half-day or full-day
Choose from practical half-day sessions including AI writing and AI content creation. Or go for a full-day deep dive, where you can spend more time on specific challenges.
Online or in-person
Invite team members from far and wide to an online session. Or I can come to you. Whatever works best. I also deliver in-person sessions internationally.
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How I work
Training built for your business
Some businesses are knee-deep in generative AI; some are dipping in their toes.
That’s why I build sessions that meet you where you are.
Whether you’re starting out or taking the next step, I’ll make sure you get where you need to go.
Strategic, small-group sessions
In my experience of teaching, people learn best through doing.
So, while my one-hour intro sessions can go out to 500 people, my training sessions stay small (max 20).
That way, I can flex around your unique needs, give you practical exercises and deliver valuable feedback as you go along.
I cover the good, bad + ugly
My biggest concern about AI? The ethical issues and implications.
In my sessions, I don’t shy away from the difficult conversations. In fact, we’ll tackle them head on.
I’ll share the key pitfalls and implications, so you can use AI tools wisely, without compromising your values.
Wayne Brown, CEO
“Your session was perfectly pitched for the team, and the way you brought humanity to the whole world of AI, was very well judged and compelling.”
Interested in training for your team?
STEP 1
Book a call
Here, we’ll talk through your needs, timings and goals.
STEP 2
Proposal
I’ll put together a course outline and costs for you.
STEP 3
Let’s go
If you’re happy, we’ll book a date and run the live training.
10 reasons to work with me
I’ve been working in the field of AI for over six years
I’m a practitioner. I’ve been a creative strategist + copywriter for 23 years
I co-founded a creative AI agency in 2018 (everyone thought I was mad!)
Winner of two DMA awards for Best Use of AI
Creator of the UK’s first AI festival curator
Creator of the world’s first AI gin
AI speaker and trainer, nationally and internationally
Course Director of the AI Copywriting Masterclass at the Chartered Institute of Marketing
Tutor on the DMA’s AI for Marketing Masterclass
Trainer on the Google Digital Garage programme with Enterprise Nation
Client reviews
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